The Best Way To Build Your Farming Business
Recently I was at a poultry event where the speakers mostly spoke about how things are getting pretty tough in the industry. True statement, but it does not have to be so.
The truth is that things will continue to be difficult in a market where little or nothing is being done to expand the market for the products.
And the best way to expand the market is through aggressive and consistent marketing. Marketing Is the best way to build any business. Marketing expands market while complaining and mediocrity with lack of organization shrinks it.
Each of us in the farming industry must wake up to expanding the industry through joint and individual initiatives.
When a market is big, everyone will enjoy reaping great dividends from it. Dear Farmer, be a marketer.
Flaunt the fact that you are a farmer. Blow your trumpet. Let everyone in your circle of influence know you that you are in the business of Farming. Start a marketing department in your farming business no matter how small and devote funds to generate more demands for your Farm products on constant basis.
_This is the way out._
When the critical mass is formed, government and everyone will follow…