July1 , 2022

7 strategic steps to start a Poultry feed mill business



7 strategic steps to start a Poultry feed mill business

Here are the important steps that you can undertake when you are planning to start a poultry feed mill:-


1. Carry Out Market Research of the Poultry Feed Mill


Where is the gap in the current poultry feed market in your country? Who are the main players? What do they provide? How can you fill the gap and offer farmers something different?

If you are not going to differentiate yourself, you are going to find it hard to grab the market share from the current market leaders. If possible, you can hire an expert to carry out a feasibility study on the market before you proceed with your investments.

2. Acquire the Training and Technology on Poultry Feed Formulation

Poultry feed formulation is a science. You must mix the right set of ingredients through a least-cost feed formulation in order to come up with the optimal poultry feed that will meet the nutritional requirements of the poultry of a particular age and which is also economical to produce.

You need to have a veterinarian background with a focus on poultry feeding to be able to formulate high-quality poultry feeds on your poultry mills. Alternatively, you may simply hire a poultry feed formulation specialist who will be in charge of operations at your poultry mill.

The poultry feed formulation process is not easy because it requires knowledge of nutrition, animal physiology, and animal science.

Read also: Types and forms of feed

3. Have a Business Plan for Poultry Feed Mill

Based on your above research and insight, draft a business plan on the form your poultry feed mill will take. What will be the capacity of your poultry feed mill? What will its management structure be? Who will be your target market? How do you plan to source your raw materials? How do you plan to distribute the finished poultry feeds? What will your marketing plan be? How do you plan to secure capital for the poultry feed mill?These are some of the questions that you should answer in your business plan. The poultry feed mill business plan will serve as your lighthouse, guiding you towards your objectives of setting up your poultry feed mill plant

4. Get a Good Location for your Poultry Feed Mill

Poultry feed milling plants need to be built in specific locations and you will most likely need a local council clearance before you proceed with the project.It is most prudent to position a poultry feed milling plant in a location with numerous poultry farms as you will have a ready market for your finished products.

5. Buy the Poultry Feed Mill Equipment or Machinery

The easiest way to make poultry feed mill machinery is by sourcing them from China. We have outlined in several articles on this website the type of poultry feed machinery that you should purchase as well as the considerations that you need to keep in mind when sourcing your poultry feed mill machines.

If you don’t know where to get a poultry feed mill machine from, you can do some research online and find out which are the best suppliers of poultry feed mill machinery available today.

Read also: Basic poultry nutrition

6. Procure Raw Materials and Begin Processing

Sign deals with the raw materials suppliers in your locality and begins processing the first batch of poultry feeds for your requirements. It is always important to maintain a reliable supply line that will ensure that your feed processing line runs at all times.

One of the most important things to remember about raw material suppliers is that they are like the lifeline of your business. It is not very wise to overlook them. If your supplier goes out of business, you could have a problem.

7. Brand and Market Your Poultry Feed Mill

There are various ways to brand and market your poultry feeds. Branding is often about product differentiation. Tell your customers why your poultry feeds offer customers a superior advantage.

When it comes to marketing, there are various ways for a new poultry feed mill owner that you can use to reach out to farmers. These include agricultural shows and exhibitions, agricultural magazines, TV and radio commercials among many others.

To promote the new poultry feed that you have made, you need to be in close contact with farmers, and this can be done through agricultural shows and exhibitions. The best way to reach out to farmers is to attend an agricultural show.

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